my morning jacket x racing lou x lou city capsule collection by official league
we've brought together my morning jacket, racing louisville, and louisville city fc to create a limited-edition capsule collection that is the ultimate fusion of music and soccer. this collection features 10 new premium items inspired by iconic themes found within my morning jacket’s music, along with the dynamic energy of louisville's top soccer clubs. this one-of-a-kind collection by official league is available now in loucity and racing lou's online store.
[ my morning jacket x racing lou ] the hoodie

[ my morning jacket x racing lou ] the hoodie
the original back embroidered logo features an inverted center of Racing Lou's crest inside My Morning Jacket's "mind's eye", from their much acclaimed album, Circuital. Racing Lou's signature lavender serves as the base for this collaboration piece, with the club's classic crest embroidered on the upper-left chest. close to your dreams and infused inside the hood is a lavender and white star pattern, symbolizing mysticism, a common theme in My Morning Jacket's tracks.
[ my morning jacket x lou city ] the jersey
my morning jacket frontman jim james’ unique style serves as the foundation for this limited-edition jersey. the custom design draws inspiration from a jacket worn by james during his mesmerizing live performances. louisville city's crest is embroidered on the upper-left chest, while the my morning jacket x lou city "mind's eye" seal takes center stage on the back.
[ my morning jacket x racing lou ] star shirsey
drawing from my morning jacket’s signature imagery, the lavender and white star pattern covers this premium thick shirsey. racing lou's crest is accompanied by a "mind's eye" right sleeve patch and "my morning jacket" text embroidery below the back of the two-tone jersey collar.
[ my morning jacket x lou city ] satin jacket

[ my morning jacket x lou city ] satin jacket
this sleek satin standout piece effortlessly blends elements from my morning jacket's history with the pitch tempo of louisville city. an embroidered fusion of the lou city seal takes center stage, surrounded by my morning jacket’s “mind's eye” and lashes that pay homage to the poles of louisville's soccer home—lynn family stadium. lou city’s primary colors run throughout the jacket, with the team’s crest on the upper-left chest. the interior lining features the jim james-inspired pattern seen on the premium jersey.
[ my morning jacket x racing lou ] reversible bucket
this premium reversible bucket features an all-over starry design, reflecting themes of mysticism and cosmic wonders that are core to the band. an inverted center of racing lou's crest inside my morning jacket's "mind's eye" sits at the heart of the design, embracing the band’s celestial aesthetic.
[ my morning jacket x lou city ] dad hat
my morning jacket x lou city "mind's eye" seal takes front and center on this lavender crown, while louisville city's crest is embroidered on the left side of the hat. the brim pattern channels jim james' magnetic energy and the mystical movements he brings to the stage.
[ my morning jacket x racing lou ] dad hat
this premium dad hat features the team's signature lavender crown paired with a contrasting black brim. beneath the brim, a starry pattern continues, drawing inspiration from the cosmic influence of my morning jacket's album artwork.
[ my morning jacket x lou city ] cord hat
this 100% premium corduroy hat features lou city's home color on the crown with a contrasting black brim. my morning jacket's inspired pattern accents the underbill, while their name is embroidered above the black leather adjustable backstrap.
to commemorate the launch, my morning jacket will attend loucity's home opener this saturday, march 22, at lynn family stadium. there, louisville mayor craig greenberg will present my morning jacket with a ceremonial key to the city during a special halftime ceremony in recognition of the band’s cultural contributions and deep roots in the city. this comes ahead of the release of my morning jacket's newest album, "is," set to drop on march 21st.
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